Book of broken silence
Lithuania is one of the leading countries in the world considering suicide rates (30,8 suicides per 100 000 citizens). It's three times higher than EU average. Thousands of people experienced suicide in their family or friend circle. While looking for professional psychological help is still very stigmatised in Lithuania, a lot of suffering people get depressed and even commit their own suicide. It's becoming a new normal and just a number no one cares anymore.
Agency: McCann Vilnius
Art direction: Tadas Kazakevičius
Photograher: Kernius Pauliukonis